" designers first our British Made dog bed products offer quality to last, outstanding comfort & affordability without compromise "
- Caroline & Nathaniel Bate
We are a family business
Hi, we are Caroline & son Nathaniel Bate and share our lives with Hunter (Big Yellow Dog) Ottilie Lettuce and her 5 puppies. We are dedicated to designing and making beautiful luxury dog beds that last from our makers studios are in the West Midlands.
Founded in 2014, Hugo & Otto carefully design dog beds for every life stage and dog breed and working with one of the longest established British specialist dog bed makers we offer you over 39 years of combined interior design and British manufacturing backed by the accreditation of Made in Britain® a sign of excellence in design and British manufacturing.
We make the ordinary extraordinary through adding colours, details and choices where they are least expected. Classic dog bed styles with life choices in orthopaedic mattresses to complement your lifestyle perfectly and to offer y our dog the very best in outstanding comfort for a cosy nights sleep. Every dog bed comes with fully zipped removable outer covers for easy wash day care and for the muddy warriors and sand dune chasers we offer outstanding technical fabrics with robust 80k martindale rubt tests and Easyclean® stain guarding technology for easy spot cleaning.
An unrivalled attention to design detail, quality British sourced and British made with customer service second to none remains at the very heart of everything that Hugo & Otto creates.
We work with ethical British suppliers for full traceability of our circular supply chain from the upholstery fabrics, polyester fibre to make your bolsters and cushions to the care and logo labels sewn into seams, the brown cardboard boxes your dog beds arrive to your door in, the branded ribbons and swing tags, right down to the cotton thread that is threaded through the machine needles that have been made in Birmingham for over 90 years on commercial sewing machines that were made in Yorkshire.
We are constantly creating new ideas, designing styles to suit your lifestyle in stunning on trend colours like every great brand should designing and making is what we do. We launched our baby sister brand Dog Company in 2020 from years of taking Hugo & Otto on the road, meeting, talking to you and understanding your needs by offering you 2 different brand we are able to offer you a more diverse range of colours, lifestyle choices and pricing. From the Highland Collection of soft warm and affordable fabrics, the Country Collection of multi-purpose robust travel dog beds with hose down capabilities to use whilst on the road, outdoor and in muddy boot rooms to gorgeous luxury luxe styles in wowsy plush velvets.
We truly hope you admire our work, our collections from the muted pared back styles of Hugo & Otto to pushing boundaries in colour pop with Dog Company. We have followed B.Corp since their launch in London in 2019 and back their mantra a Force For Good and my pledge is to always keep our brand close to our heart, keep it British and offer you the best that I can in design, comfort and quality for the love of dog.
Hugo & Otto
For The Love Of Dog.
Hunter the BYD (that's Big Yellow Dog)
Ottilie Lettuce our miniature wire haired dachshund, her daughter Beatrix and son Otto
Finnbar MacBrigadoon who sleeps the long sleep next to my bed and who poddled next to my foot steps on the journey to create Hugo & Otto
I have done mostly what most men do,
And pushed it out of my mind;
But I can’t forget, if I wanted to,
Four-Feet trotting behind.
Day after day, the whole day through
Wherever my road inclined
Four-Feet said, ‘I am coming with you!’
And trotted along behind.
Now I must go by some other round,
Which I shall never find
Somewhere that does not carry the sound
Of Four-Feet trotting behind.
- Rudyard Kipling
Slow MADE GOODS & change for good
The Slow philosophy is not about doing everything at a snail’s pace. It’s about seeking to do everything at the right speed. Savoring the hours and minutes rather than just counting them. Doing everything as well as possible, instead of as fast as possible. It’s about quality over quantity in everything that we do.
In terms of making and manufacturing goods, it taps into a way of production that spans centuries and working in a collaborative way with smaller suppliers.
* We focus on low production
* Encouraging young British designers and craftspeople
* Creating Local employment with an output that promotes quality over quantity
* Working in a collaborative way with smaller British makers suppliers to understand our supply chain
* We work with ethical employers and suppliers who recycle and re-use their off cuts from production lines
* Working towards Carbon neutral
* We are followers of B.Corp since 2019 and we back the mantra Change For Good.
fabulous fabrics & 100% faux fur
We know and understand upholstery fabrics and the supply chain. We look for durable, robust fabrics, quality and washability first and then colourways. I would always try to select a technical fabric which offers outstanding martingale rub tests and stain resistant technology but they come at a price of which the fabric suppliers expect your to pay and this is why some of our products have a higher price tag simply because of the cost per meter. Our XL dog beds for instance will take upwards of 5 meters to make but then you can pop in several dachshunds and a few spaniels into the XL.
When we are talking Luxury Faux Fur the very way they manufacture it which is on a round knitting machine and then shipped from Belgium or further afield in 15 meter rolls the cost to buy at trade is eye wateringly astronomical. Our faux fur are supplied by the Industry best it is not a fast turnaround cheap mass market product.
Dogs adore sleeping on and within layers of faux fur, it is both calming and comfortable. I have a personal view, not based on science nor data that the feel of faux fur reminds your dog of their mothers when they are born and those first vital few weeks of sleeping on their mother.
Our faux fur is an ideal substitute for real fur and fleece that tends to "felt" down with weight. A cruelty-free product guaranteed to be free from harmful chemical. All our faux fur dog beds and products are 100% fake fur. Our fabrics undergo full composition testing by the manufacturers and our British suppliers ensuring that no animal fibres are present.
The standards and quality of luxury faux fur is outstanding, we are passionate about all animals and have a cruelty-free ethos. We belive that it is unjust to keep animals in captivity for them to suffer appalling abuse before being inhumaely killed for their fur especially when the standards of luxury faux fur offers calming for dogs, a beautiful pile, feel, warmth and look.
MADE IN ENGLAND
All our luxury dog beds and dog products are made by hand at our studios in the West Midlands by Richard and the busy sewing bees that work hard to produce the very best of quality handmade dog beds. They are longest established specialist British dog bed manufacturer, together we bring to you over 38 years of combined expertise in design and British Manufacturing. By manufacturing in our own studio, we make according to demand, thus minimising over production and reducing waste.
Bespoke service we go above and beyond to make your dog the best in comfort and quality and style for your lifestyle. We can work with you to change the size of your dog bed and change fabric choices within our stock ranges. (excluding luxury dog crate sets)
Whitehall, Dover & Dartmouth Bolster Collections
Louis Velour & Harewood Pillow Cushion Collections
Stretton & Shoreditch Memory Foam Box Bed Collections
Gstaad Snuggle Pocket Dog Bed Collections
York Sitting Pretty & Lincoln As Nice As Pie Memory Foam Crumb Collections
Dog Company Launch
"The faux fur was one of the deciding factors with my purchase. The previous donut bed we had was made from a fleece material so I knew they favoured the softness of that material for snoozing. The fur is really a huge step up in luxury for them. I honestly can’t get over how much they’ve taken to it. I’d estimate that Archie’s spent around 80% of his time in the new bed since it arrived. I’m already thinking of which of the old beds to replace next 🤣"
"Ada loves her dog crate & set she will not use her old day bed at all. Great write up in the Times by the way, love the commitment to make quality products in the UK and use local skills. Keep up the good work!"